News Releases

Calling All Skateboarders: Cricket Wireless Hits the Streets of New York and Newark with Street League Skateboarding Legend P-Rod

Aug 19, 2014

NEW YORK, Aug. 19, 2014 /PRNewswire/ --

WHAT: The Street League Skateboarding (SLS) Super Crown World Championship is coming to Newark, and Cricket Wireless, the event's exclusive wireless partner, is kicking off the weekend with engaging activities in the New York City and Newark metropolitan areas to interact with and meet the face of street skateboarding Paul Rodriguez (P-Rod).                                         

Rodriguez is the latest Cricket brand ambassador and is on a mission to get fans excited about the best pro street skateboarders competing in the skate mecca of Newark at SLS. Cricket encourages skateboarding enthusiasts to take it to the streets by showing off their best tricks and support fellow skaters at upcoming New York and Newark event locations in the coming days (details below). As skateboarding's most prestigious professional competitive series, SLS brings the sport's best street skateboarding to a worldwide fan base.

WHEN/WHERE:

  • Friday, August 22 (3:00PM4:00PM): Autograph signing and "selfie" opportunity with Rodriguez at Cricket Wireless (83-05 Roosevelt Ave, Jackson Heights, NY 11372)
  • Friday, August 22 (5:00PM7:00PM): Skate and hang out with Rodriguez at Les Coleman Skatepark (62 Pike St, New York, NY 10002)
  • Sunday, August 24 (7:00PM): SLS Expo and SLS Super Crown World Championship (Prudential Center, 25 Lafayette St, Newark, NJ 07102)

Cricket donated 100 tickets to this Sunday's SLS competition to area youth action sports group, STOKED, where STOKED's leader, Steve Larosiliere, will receive the 2014 Cricket Community Impact Award. In addition, Cricket will host 15 lucky STOKED youth to an Open Skate event on Saturday where they can skate the SLS course with Rodriguez.

Both Cricket Wireless events with Rodriguez are open to the public and free of charge. The Street League Skateboarding Super Crown World Championship takes place this Sunday, 8/24, at the Prudential Center, 25 Lafayette St, Newark, NJ 07102. Tickets start at $25 and can be purchased on www.streetleague.com. Come visit the Cricket Wireless booth at the free SLS event expo open to the public on the Prudential Center arena grounds starting at 5:30pm EST.

ABOUT STREET LEAGUE SKATING: Street League Skateboarding (SLS) is the first-ever professional league for street skateboarding. The SLS season features 25 of the world's most exciting skateboarders competing in an easy-to-follow, ISX™ instant scoring format on one-of-a-kind concrete skate plazas, all for the largest prize purse in skateboarding history. Each arena stop of the 2014 SLS season will air live on FOX Sports 1 and FOX Sport GO with a live international webcast on Streetleague.com. For more information, visit www.streetleague.com and follow @streetleague 

About Cricket Wireless: Cricket is bringing consumers more value with a simple, friendly, and reliable nationwide wireless experience with no annual contract.  The power of Cricket is our fast, reliable, nationwide 4G LTE network; easy and affordable unlimited plans with taxes and fees included; annual loyalty rewards; and a great selection of phones customers love. Cricket, Something to Smile About. Cricket is a subsidiary of AT&T Inc. 

To learn more about Cricket or find a store near you, visit www.cricketwireless.com and connect with us on Facebook at facebook.com/cricketnation and Twitter at twitter.com/Cricketnation.

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SOURCE Cricket Wireless

For further information: Jermaine Spight, Jermaine.Spight@CricketWireless.com, 313-223-7779